February 18, 2022
4 Pillars of Content
Your contents need to be within these 4 pillars to get consistent branding
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Notes:
  • Entertain
  • Inspire
  • Educate
  • Sell
  • In my humble opinion, I this content should be in this order. So that people can feel the taste of your brand from audio and visual.

    For example : Gym Trainer

  • Dance workout challenge, gym memes, act out popular excuses
  • Share your own fitness journey, showcase a client transformation
  • Explain proper alignment, share recipes and nutrition advice
  • Promote your group classes, advertise 1:1 sessions
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